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GREEN: Sustainability in Conferencing

 



Recent Western Cape Business News

Sustainability is a growing world consciousness to increase social inclusiveness, motivate cleaner industry and reduce carbon emissions. It is a groundbreaking meeting of minds acknowledging the benefits of a shared platform of best practice that promotes healthier communities and more productive environments.
Greening your conference: Sustainability in conferencing - CTICC Conferencing
"Going green" is more than a matter of improving resource efficiency and reducing negative environmental impact when planning and organising an event. Greening provides a visible demonstration of your organisation's commitment to sustainability and should leave a lasting legacy for the local community. It creates the unique combination of increased profits, improved brand value and good conscience!

Planet, People and Prosperity - striking a balance

Corporate Social Responsibility: Greening a conference affords opportunity to add value to local communities through employment, training, local industry support, and raising awareness of sustainability issues. Your venue of choice should also demonstrate community focus by providing a list of organisations it supports. Delegates may consider contributing to the worthy causes listed - or you may wish to donate unused items such as stationery, goodie bags, exhibition materials or unopened food to those that need it.
Eco-procurement: To source materials required for your conference in an ecologically and socially responsible way requires research into innovative alternative options to all purchases or service provision. Wherever possible, support local products that are not harmful to the environment - and ensure that all items, such as conference packs, goodie bags or gifts are durable, reusable or recyclable, including signs and name badges.

Recycling - waste can be useful!

Waste: There is always potential for a large amount of waste at events like conferences - and recycling will be your most visible greening action. Separating at source is key to extracting the best value out of waste matter. Recycling benefits include: creating more jobs, reducing costs by using recyclable items, a cleaner environment, using leftovers to provide food to charitable institutions such as shelters and soup kitchens, and using organic waste for composting. Minimising landfill waste should be the goal in order to reduce the amount of valuable re-usable materials going to waste.
Food and Beverages: By using only local produce, you will be supporting local industries and reducing carbon emission of long-haul transport. Wherever possible, the menu should include the freshest organic and seasonal foods and offer a vegetarian option. Reusable or disposable plates, as well as cloth napkins instead of paper, will make a difference, and very importantly, water should be served in glass jugs rather than plastic bottles.
Presentation and Marketing: There are several practical marketing and branding practices to promote greening principles. Ensure that the use of paper materials such as flip charts or hand-outs is as limited as possible, and that all communications are via email. Only print when necessary and when you do, print double-sided. If printed matter is unavoidable, then it should be produced with recycled material only. Marketing and communication of the event should be done electronically as far as possible, and registration for the conference should be via digital means.

Resource efficiency - reduce, rebalance and conserve

Energy Consumption: It would be worthwhile to assess your chosen venue with regard to renewable energy and energy saving policies. The installation of solar geysers will be an important check - and wherever possible the use of natural light and ventilation is preferable. Energy efficiency should include: regulation of air-conditioning for the most efficient usage; LED lighting; sensor-driven electrical devices such as escalators and light sensors which switch off lights and equipment when not in use - keep in mind that the higher the energy savings, the greater the cost savings.

Emissions and Offsetting:
A green venue should have an advanced energy usage measurement system in place that will allow you to proactively monitor the carbon emissions created by your event. You can gain information on the amount of energy consumed - and elect to purchase carbon credits, green energy or support an environmental organisation as a way of offsetting the resultant carbon emissions.

Transport:
Finding ways to reduce the travelling time between the airport, accommodation and the conference venue plays a vital role in minimising the carbon footprint. Secondly, the venue should be easily accessible via reliable public transport, even possibly including the provision of bicycles. These measures will not only reduce transport emissions to and from the venue but also ensure convenience for delegates.

Water Conservation:
Water is a scarce and valuable resource, and the venue's responsible stewardship should include: accurate monitoring of water consumption; water-wise plants and drip irrigation systems; installation of water-saving sensor taps and dual flush systems in restrooms.


 
 
 
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